YouTube star educator Ms Rachel joins Save the Children to help boost child literacy

NEW YORK, 8 Sept 2023 — YouTube star Ms Rachel, who is known for her educational toddler songs and nursery rhymes, was announced as the Save the Children’s newest ambassador on Friday, International Literacy Day.

Rachel Griffin-Accurso, better known as Ms. Rachel, is a pre-school teacher who has become a viral sensation among young children for her musical early learning videos which have generated billions of views globally.

In her new role with Save the Children, Ms. Rachel, will raise awareness and advocate for the global non-profit’s work for kids in the United States and around the world.

To mark her new ambassador role, she performed a few of her hit songs at an event with Save the Children in New York City. The International Literacy Day event also highlighted the importance of reading and providing early childhood education opportunities for kids.

“Ms. Rachel has dedicated her career to helping children build critical early learning skills – something Save the Children is very passionate about – and we’re excited to have her join our roster of ambassadors to help highlight the necessary support and opportunities all children should have to thrive as learners and in life,” said Save the Children President and CEO Janti Soeripto.

The YouTube Channel, “Ms. Rachel,” offers educational videos for toddlers and preschoolers, to help children learn important milestones and preschool skills.

Rachel has a master’s in music education and is currently pursuing a second master’s degree in early childhood education. This summer, Ms. Rachel teamed up with Save the Children to support the global nonprofit’s Make Summer Fair campaign, to help ensure rural kids in need have the books, meals, education resources and programming they need to keep learning and developing in the summer.

“All children are capable, brilliant, and important, and all children deserve the same chance to learn, grow, and develop,” said Ms. Rachel. “I’m honored and proud to partner with Save the Children, which is working to fill critical gaps in early learning and education for kids in the U.S. and around the world.”

Ms. Rachel joins a roster of ambassadors that includes Save the Children trustee Jennifer Garner, Camila Cabello, Dakota Fanning, Enrique Iglesias, Cobie Smulders, Olivia Wilde and Rachel Zoe.

Save the Children believes child deserves a future. Since our founding more than 100 years ago, we’ve changed the lives of more than 1 billion children. Around the world, we give children a healthy start in life, the opportunity to learn and protection from harm. We do whatever it takes for children – every day and in times of crisis – transforming their lives and the future we share. Follow us on Facebook, Instagram, Twitter and YouTube.

For media enquiries:

• Jeremy Soulliere, jsoulliere@savechildren.org  (203) 295-5842
• Daphnee Cook Daphnee.cook@savethechildren.org / +254 717 524 904
• Our media out of hours (BST) contact is media@savethechildren.org.uk / +44(0)7831 650409 

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